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All You Need to Know About Google Mobile-First Index

December 6, 2016

Google has announced a roll-out of a new update known as the mobile first-index. This update simply means that Google will be using the mobile platform first to rank your web pages as opposed to the current desktop platform.   The shift to mobile-first index was motivated by the fact that more Google users today…

Search Algorithm Life-cycles and Their Effect on Successful SEO

November 18, 2016

What Are Algorithms? In general, algorithms are mathematical instructions used by computers to perform different tasks. Google’s search algorithms are designed to sort web pages and display the most suitable results by finding websites with the right keywords and ranking them on the result page. The rankings depend on a few aspects, one of them…

Local SEO and Its Value To Small Business

November 9, 2016

If your business has local customers, the importance of having good local SEO for your website cannot be overemphasized. Simply put, local SEO experts can provide you the most important form of advertising you can use to reach new customers within your geographic area. Local SEO is also quite effective at getting repeat customers. What…

Voice Search: Can You Be Found?

November 7, 2016

Voice search has recently become more important than ever before. The future of SEO strategies and search optimization in general highly depends on the Internet users’ ever-changing habits, and marketers are advised to take this into consideration.

Voice Search: Can You Be Found?

November 7, 2016

Voice search has recently become more important than ever before. The future of SEO strategies and search optimization in general highly depends on the Internet users’ ever-changing habits, and marketers are advised to take this into consideration. Reasons for the Growth of Voice Search There are a few causes for the enormous growth of the…

The New Method of Referral

October 24, 2016

We’ve all been told that referrals are one of the best forms of advertising. Let’s face it, we generally trust the recommendations of those we know especially when they have had a positive, first-hand experience with a product or service provider. Referrals are good in a number of ways: prospects are more willing to make…